Purpose of the Job: 

To effectively reach the target groups of the Company through the social media and electronic communication channels by implementing integrated marketing communication and building a sustainable company identity and image. 

Main Duties and Responsibilities: 

• Review and update the web page of the Company. 
• Develop a social media strategy that collaborates with marketing, public relations and event and campaigns. 
• Create timely and engaging content optimized for platform used for intended audience. 
• Monitor sites for customer service opportunities and initiate conversations on behalf of the Company. 
• Create engaging and professional visuals that reflect the Company’s brand. 
• Customize social media pages (ex. Facebook, Twitter, Google+, YouTube), create original content etc. 
• Create and manage all published content (images, video and written). 
• Conduct online advocacy and open stream for cross-promotions. 
• Design, create and manage promotions and Social ad campaigns. 
• Compile report for management showing results. 
• Engage in social media dialogues and answer questions where appropriate. 
• Monitor online ratings and respond accordingly. 
• Monitor trends in Social Media tools, applications and channels. 
• Identify and report threats and opportunities in user generated content surrounding the business. 
• Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns. 
• Monitor effective benchmarks (best practices) for measuring the impact of Social Media campaigns. 
• Analyze, review, and report on effectiveness of campaigns in an effort to maximize results. 

Job Qualifications 

• Education Qualification: Bachelor’s degree in marketing management, Management, Computer Science and in other related disciplines.                                  

• Work Experience: A minimum of 2 (two) years of demonstrated work experience as a Digital Marketing Officer.

• Excellent graphic designing skills.

• Highly creative

• Excellent communication skills.

• Able to maintain good relationships with internal and external stakeholders. 

• Fluency in Amharic and English, written and verbal is highly required.

• Female candidates are highly encouraged to apply.

How To Apply

HOW TO APPLY 

Interested applicants can submit their curriculum vitae along with  work experience testimonial letters via https://erp.origintechnologies.org/jobs/detail/digital-marketing-officer-785 within the next 5 (five) consecutive days. 

EQUAL EMPLOYMENT OPPORTUNITY DECLARATION 

• Horra Corporate believes every person has a right to equal treatment with respect to employment without discrimination because of race, place of origin, colour, ethnic origin, faith, sex, age, record of offences, marital status, family status, or disability. The Group is committed to equal opportunity and diversity that recognizes the value each individual brings to the Group. Decisions concerning hiring, promotion, retention, training, development and compensation are to be based on the ability, skill, knowledge and experience required to perform the job.