Job Description
Lead and manage assigned brands by developing and executing brand strategies, marketing campaigns, and innovations that build brand equity, increase consumer preference, and drive sustainable sales growth and profitability in line with United Beverage’s marketing objectives.
Why Join Us?
Create: your ideas have a place here
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Grow: your performance opens possibilities
Belong: be part of something bigger
Key Duties & Responsibilities
- Develop and execute brand strategies aligned with business objectives.
- Lead brand planning, positioning, and marketing initiatives.
- Create and manage integrated campaigns, launches, and activations.
- Translate consumer insights into effective marketing and creative briefs.
- Drive brand growth through market analysis and opportunity identification.
- Ensure brand consistency across all channels and customer touchpoints.
- Monitor brand performance and optimize marketing effectiveness.
- Manage brands within category, competitive, and regulatory requirements.
- Communicate brand strategies and performance insights to stakeholders.
- Strengthen brand equity, consumer preference, and business profitability
Job Requirements
Qualifications Requirement
Bachelor's degree in Marketing, Business Administration, or a related field
5 years of experience in FMCG marketing
Required Skill
Communication
People Management
Commercial and Business Acumen
Stakeholder Management
Creativity and Innovation
How To Apply
Interested candidates who meet the required qualifications are invited to apply through ethiojobs within seven (7) consecutive days from the date of this vacancy announcement.
