Digital Marketing Manager

Job Description

About the Position

We are looking for an experienced, creative, and results-driven Digital Marketing Manager to lead the marketing and promotion of our E-Receipt Software.

The successful candidate will be responsible for developing marketing strategies, increasing brand awareness, attracting potential business customers, and driving software adoption and sales.

We need someone who understands how to market technology products, reach business owners, generate leads, and turn potential customers into active users.

Job Requirements

Education:

• Bachelor’s Degree in Marketing, Business Administration, Communications, or with related field of study

Experience:

• Minimum of 3 - 5 years of experience

• Proven experience in digital marketing and marketing management.

• Experience with Meta Ads, TikTok Ads, Google Ads, and digital analytics.

• Experience in marketing software, technology products, or digital services is highly preferred.

Quantity Required: 1

Duties and Responsibilities

• Develop and implement comprehensive digital marketing strategies.

• Manage and grow the company’s social media platforms.

• Plan and execute digital advertising campaigns across Facebook, TikTok, Instagram, Telegram, and other relevant platforms.

• Develop creative marketing campaigns to promote E-Receipt Software.

• Identify potential customers, including businesses, shops, restaurants, supermarkets, and other organizations.

• Generate qualified leads and develop strategies to convert leads into paying customers.

• Oversee the creation of promotional videos, graphics, advertisements, and marketing content.

• Conduct market research and competitor analysis.

• Build brand awareness and strengthen the company’s online presence.

• Collaborate with the sales team to develop customer acquisition strategies.

• Monitor marketing performance, analyze results, and prepare regular reports.

• Develop innovative promotional strategies to increase software subscriptions and customer retention.

Skills & Competencies

• Strong knowledge of social media marketing and paid advertising.

• Excellent communication, leadership, and strategic planning skills.

• Strong understanding of customer acquisition and sales conversion.

• Creativity and the ability to develop effective marketing campaigns.

Key Performance Indicators (KPIs)

Performance will be evaluated based on:

• Growth in the number of software users and paying customers.

• Number of qualified leads generated.

• Successful conversion of leads into customers.

• Growth in brand awareness and digital engagement.

• Effectiveness of marketing campaigns.

• Achievement of monthly marketing and customer acquisition targets.

How To Apply

Submit your application and CV along with supporting documents via email:
ereciept306@gmail.com