Marketing Department Head

Job Description

Location: Addis Ababa

Employment Type: Permanent

Salary: Negotiable / Attractive

Guarantor Requirement: Selected candidates must be able to provide a sufficient guarantor according to company requirements.

Application Period: Within 15 consecutive working days from the date of announcement.

Job Brief:

We are seeking a dynamic and experienced Head of Marketing to lead our marketing team and drive our organization's marketing strategy and initiatives. The ideal candidate will have strong leadership skills, strategic thinking abilities, and a proven track record of success in marketing management. This role requires creativity, innovation, and the ability to develop and execute effective marketing campaigns and programs.

Responsibilities:

• Develop and implement a comprehensive marketing strategy and plan to achieve organizational goals and objectives.

• Lead and manage the marketing team, providing guidance, support, and professional development opportunities.

• Define and execute marketing campaigns, programs, and initiatives across multiple channels, including digital, social media, email, events, and traditional media.

• Conduct market research, competitive analysis, and customer segmentation to identify target audiences, market trends, and opportunities.

• Create and oversee the implementation of marketing collateral, content, and materials, such as websites, brochures, presentations, and advertisements.

• Collaborate with cross-functional teams, including sales, product development, and customer service, to align marketing activities with business strategies and priorities.

• Measure and analyze marketing performance metrics, such as leads, conversions, ROI, and customer acquisition costs, to evaluate campaign effectiveness and optimize marketing efforts.

• Stay updated on industry trends, best practices, and emerging technologies in marketing and advertising.

• Manage marketing budgets, resources, and vendors to ensure efficient use of resources and achieve marketing objectives.

• Represent the organization in marketing-related activities, events, and industry associations to enhance brand visibility and reputation.

Job Requirements

• 5-7+ years of experience in the sector

• Bachelor's degree in Marketing, Business Administration, or related field; MBA or advanced degree is a plus.

• Proven experience in marketing management, with a focus on strategy development, campaign execution, and team leadership.

• Strong understanding of marketing principles, practices, and techniques across digital and traditional channels.

• Excellent leadership, communication, and interpersonal skills.

• Strategic thinking and problem-solving abilities.

• Creativity, innovation, and the ability to think outside the box.

• Analytical mindset and proficiency in data analysis and interpretation.

• Results-driven and goal-oriented mindset.

• Adaptability and flexibility in a fast-paced environment.

• Integrity and professionalism in representing the organization's brand and values.

Skills Required:

• Marketing strategy

• Leadership

• Campaign management

• Market research

• Communication

• Analytics

• Creativity

• Adaptability

• Results-driven

• Integrity

How To Apply

Qualified and interested applicants may apply through one of the following methods:

• Via Email: Send your CV, educational documents, and work experience documents as a single PDF file to job@abebagroups.com or agbghr12@gmail.com.

• Interested applicants who meet the above requirements should Apply through ethio jobs online application plate form within 15 working days from the date of this vacancy announcement.