Job Description
Position Overview
We are seeking a dynamic, creative, and highly articulate Senior Marketing Officer to drive brand awareness and digital growth for Droga Pharmacy. In this role, you will act as the face of our retail and digital pharmacy operations, managing our social media footprint, spearheading customer engagement strategies, and accelerating the adoption of our digital pharmacy services.
Key Responsibilities
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Serve as the primary brand spokesperson across video content, livestreams, media events, and community campaigns.
Design and execute targeted marketing campaigns to onboard customers to Droga’s digital pharmacy platforms (e.g., mobile app, web ordering, e-prescriptions).
Create engaging educational content around health awareness, medication adherence, and digital health tools to build market trust.
Social Media Management & Content Strategy
Plan, create, and manage content across all social media channels (LinkedIn, Facebook, Instagram, TikTok, Telegram, etc.).
Script, shoot, and present short-form videos (Reels/TikToks/Shorts) covering health tips, product launches, and digital features.
Monitor key performance indicators (KPIs) like engagement, conversion rates, adjusting campaigns for optimal ROI.
Oversee direct messaging and comments across channels, ensuring prompt, empathetic, and accurate responses.
Analyze customer queries, reviews, and complaints to collaborate with operations on improving the overall customer experience.
Implement loyalty initiatives, customer feedback campaigns, and digital retargeting efforts.
Job Requirements
Experience: 1 to 2 years of marketing experience, preferably within pharmaceuticals, healthcare, retail pharmacy, or digital health platforms.
Education: Bachelor’s degree in Marketing, Business Administration, Healthcare Management, or a related field.
On-Camera Presence: High comfort level appearing on camera, presenting, and engaging directly with audiences.
Women Candidate are highly preferable
Digital Expertise: Hands-on experience with social media management tools, digital advertising (Meta Ads, Google Ads), and mobile app acquisition strategies.
How To Apply
Interested and qualified applicant are invited to submit their application letter, CV, cover letter , Educational data and work experience (PDF File Only) & Please write the position you applying On your cover letter, CV through the attached Link
https://docs.google.com/forms/d/e/1FAIpQLSc4WcZlhwoCbUYfkApJgUzxZS5H0ji5uWPXtM2hMJfVnEp8iw/viewform?usp=header
